Amplitude is using OpenAI models to accelerate product development through Wave, a proactive product agent designed to help teams identify priorities, implement changes and measure results, according to an OpenAI blog post published Nov. 12, 2026. Wave analyzes product information to help determine what should be built next. It also works with coding agents to support the delivery of product changes, allowing Amplitude teams to move from identifying an opportunity to shipping an update in one to two days. The system is also intended to track the impact of those changes, giving teams feedback on whether new features improve the product. OpenAI said Wave is built primarily on its models. Post navigation Samsung Sets December Smart Glasses Launch