Stampli reduced the time needed to prepare a product launch by 68% using OpenAI’s Codex and ChatGPT Work, according to an OpenAI blog post published Aug. 20, 2026.

The company faced a fixed launch deadline while its design resources were committed to other work. OpenAI said Stampli used the AI tools to condense weeks of launch production into several days.

The announcement did not provide further details about the launch or the specific tasks completed with the tools. The case study is available on OpenAI’s website.