AI Rules Reshape Radio Broadcasts

The Australian Communications and Media Authority (ACMA) has announced a new set of rules under the Commercial Radio Code of Practice 2026 that will transform how commercial radio broadcasters operate, particularly in their use of artificial intelligence (AI) and content scheduling during school commute times.

Starting July 1, 2026, radio stations will be mandated to disclose whenever a synthetic voice, powered by AI, is used during regular programming or news segments. This initiative marks the first inclusion of AI technology within the broadcasting code of practice, aiming to enhance transparency for listeners. ACMA Chair, Nerida O’Loughlin, emphasized that the integration of AI into broadcasting is innovative but requires clear communication to ensure listeners can make informed choices.

Additionally, the new code stipulates that broadcasters must exercise caution with the content aired between 8-9 AM and 3-4 PM on school days to protect children from inappropriate material. These time slots coincide with peak listening times for families during school drop-offs and pickups.

The reform also strengthens the code’s approach to error corrections in news coverage and boosts transparency in handling complaints. Another significant amendment encourages more airtime for Australian music, reflecting modern broadcasting practices and diverse music genres. The ACMA will collaborate with the industry group Commercial Radio & Audio (CRA) and other stakeholders to monitor compliance with these new standards, including the promotion of new Australian music.

In her statement, O’Loughlin also hinted at possible future regulations, urging broadcasters to voluntarily extend these new protections to their on-demand streaming content to maintain consistency across listening platforms. This forward-looking stance underscores ACMA’s commitment to adapting regulatory frameworks to evolving media consumption habits and technological advancements.